Pol Roger, the Connoisseur’s Champagne - On Wine - WSJ
By Jay McInerney
By coincidence, just a few days before the 1996 Pol Roger Cuvée Sir Winston Churchill nearly stole the show at a Champagne tasting I’d organized, I sat down with Hubert de Billy of Pol Roger at the Lion, in Greenwich Village, to check out his recent releases. Pol Roger has always been a connoisseur’s Champagne, one of the smallest of the big houses, which has remained in the same family since its founding. Hubert de Billy is the great-great-grandson of Pol Roger, who founded the house in 1849.
When I told de Billy that the greatest Champagne I’d ever tasted was a 1914 Pol Roger, he smiled.
“Yes that’s probably my favorite,” he said. “We still have some left, thankfully.”
The vintage was unique due to the combination of spectacular weather and manmade catastrophe; the First World War had just broken out in August, and by the time of harvest most able bodied men had been conscripted and the vineyards were being bombarded by the Germans. De Billy’s grandfather Maurice was the mayor of Épernay at the time. In an attempt to boost morale he offered to buy any and all grapes from his neighbors. “He said, pick as much as you can and I will buy it,” de Billy told me. “When he ran out of money, he printed IOUs.” Such was the mayor’s prestige that the IOUs were accepted as currency in the region until he was able to pay them off years later. Due to the bombardment, the harvest was small, but quite a bit of it ended up at Pol Roger, a small stock of which remains in the company’s labyrinthine cellars.
After the war Maurice, who was an avid hunter and sportsman, forged close ties with the British aristocracy, making Pol the No. 1 brand in the British Isles. One of its biggest fans was Winston Churchill; after his death the company created a special cuvée in his honor. The first vintage, 1975, was bottled exclusively in magnums.
Released only in exceptional years, the Pinot-heavy cuvée has been called “Burgundy with bubbles,” and it is almost always one of the greatest Champagnes of the vintage.
When I asked de Billy what makes Pol Roger different, he answered unequivocally.
“Time,” he said. “Perhaps we’re lazy, but we do everything slowly. We try to pick later than others, though it is not always easy to get the growers to wait.” (About half their grapes are purchased.) “And we ferment more slowly; we cool the must and take as much as one week longer than our neighbors. And we bottle later.” They also seem to release their Champagnes later. Of their new releases, the youngest vintage is the 2002 rosé, a beautiful, vinous bubbly that has great body and complexity.
Although Maurice, like Winston Churchill, was a Pinot Noir man, his successors have crafted a beautiful Blanc de Blancs from 100% chardonnay. The current release here, amazingly enough, is the 2000, and it’s a beauty, full-bodied and toasty. It’s a Blanc de Blancs for Pinot lovers. Also just released: the 1999 Winston Churchill, which is more approachable on release than its predecessors, although still a big, powerful bubbly. It’s a food wine, really.
For everyday drinking, and for the perfect aperitif, it’s hard to beat the nonvintage Pol Roger, which is also a very good value.